Marketing template · 6 examples · English & Hindi

Refer a friend WhatsApp templates

Your best new customers usually come from existing ones. A referral message tells a happy customer what their friend gets, what they get, and how to pass it on — in a few lines they can forward without editing.

Short

English · en

Hi Shalini, thank you for choosing FreshBasket. Refer a friend with your code SHALINI200: they get ₹200 off their first purchase, and you get ₹150 credit once they buy.

Reply STOP to opt out

10:42

Template text to copy

Hi {{1}}, thank you for choosing {{2}}. Refer a friend with your code {{3}}: they get ₹{{4}} off their first purchase, and you get ₹{{5}} credit once they buy.
referral_program_en_short

With buttons

English · en

Bring a friend along

Hello Varun, enjoying FitZone Gym? Invite your friends: each friend who joins with your code VARUN50 gets their first month for ₹499, and you get a month free. Tap below to read the terms.

Reply STOP to opt out

10:42

Referral termsSend share messageNot interested

Template text to copy

Hello {{1}}, enjoying {{2}}? Invite your friends: each friend who joins with your code {{3}} gets their first month for ₹{{4}}, and you get a month free. Tap below to read the terms.
referral_program_en_buttons

Easy to forward

English · en

Hi Sameer, here is a referral message you can forward to friends: “Try GreenLeaf Organics — I like it. Use my code SAMEER100 for ₹100 off your first purchase.” Thank you for recommending us.

Reply STOP to opt out

10:42

Template text to copy

Hi {{1}}, here is a referral message you can forward to friends: “Try {{2}} — I like it. Use my code {{3}} for ₹{{4}} off your first purchase.” Thank you for recommending us.
referral_program_en_forward

छोटा

Hindi · hi

नमस्ते शालिनी, FreshBasket चुनने के लिए धन्यवाद। अपने दोस्तों को कोड SHALINI200 दीजिए: उन्हें पहली खरीदारी पर ₹200 की छूट मिलेगी, और उनकी खरीदारी के बाद आपको ₹150 का क्रेडिट मिलेगा।

ऑफ़र बंद करने के लिए STOP लिखें

10:42

Template text to copy

नमस्ते {{1}}, {{2}} चुनने के लिए धन्यवाद। अपने दोस्तों को कोड {{3}} दीजिए: उन्हें पहली खरीदारी पर ₹{{4}} की छूट मिलेगी, और उनकी खरीदारी के बाद आपको ₹{{5}} का क्रेडिट मिलेगा।
referral_program_hi_short

बटन के साथ

Hindi · hi

दोस्त को साथ लाइए

नमस्ते वरुण जी, FitZone Gym में मज़ा आ रहा है? अपने दोस्तों को बुलाइए: आपके कोड VARUN50 से जुड़ने वाले हर दोस्त को पहला महीना ₹499 में मिलेगा, और आपको एक महीना मुफ़्त। नियम पढ़ने के लिए नीचे बटन दबाएँ।

ऑफ़र बंद करने के लिए STOP लिखें

10:42

नियम देखेंशेयर मैसेज भेजेंरुचि नहीं है

Template text to copy

नमस्ते {{1}} जी, {{2}} में मज़ा आ रहा है? अपने दोस्तों को बुलाइए: आपके कोड {{3}} से जुड़ने वाले हर दोस्त को पहला महीना ₹{{4}} में मिलेगा, और आपको एक महीना मुफ़्त। नियम पढ़ने के लिए नीचे बटन दबाएँ।
referral_program_hi_buttons

फ़ॉरवर्ड करने लायक

Hindi · hi

नमस्ते समीर जी, यह मैसेज आप अपने दोस्तों को फ़ॉरवर्ड कर सकते हैं: “GreenLeaf Organics को एक बार आज़माइए। मेरा कोड SAMEER100 लगाने पर पहली खरीदारी पर ₹100 की छूट मिलेगी।” हमें याद रखने के लिए धन्यवाद।

ऑफ़र बंद करने के लिए STOP लिखें

10:42

Template text to copy

नमस्ते {{1}} जी, यह मैसेज आप अपने दोस्तों को फ़ॉरवर्ड कर सकते हैं: “{{2}} को एक बार आज़माइए। मेरा कोड {{3}} लगाने पर पहली खरीदारी पर ₹{{4}} की छूट मिलेगी।” हमें याद रखने के लिए धन्यवाद।
referral_program_hi_forward

Variables such as {{1}} are filled with each customer’s details when you send. Example values are shown in the preview. Writing your own? Check it before you submit.

When to send it

  • A few days after a purchase or service, once the customer has had a good experience
  • When you launch or change a referral reward
  • To a label of repeat customers
  • Before a festival, when people are buying gifts and sharing tips

Tips for approval and replies

  • Send referral messages only to contacts who opted in to offers, and start with customers who are clearly happy — repeat buyers or those who gave good feedback.
  • State both rewards and the conditions plainly: who gets what, and when. Vague “exciting rewards” reads as bait.
  • Give each customer their own code as a variable; in wbm.link it can come from a custom field in your CSV import.
  • Ask for one action only — forward the message or share the code.

Category: Marketing

Marketing templates go only to customers who agreed to hear from you on WhatsApp, and are billed at the marketing rate. Keep an easy way to opt out. See what it costs

FAQ

Frequently asked questions

Something else on your mind? Ask us.

Is a referral message marketing?

Yes. Asking customers to refer friends in return for a reward is promotional, so it is a marketing template.

Can I message the friends my customers refer?

Only once they have given you their number and agreed to hear from you — usually by messaging you first with the referral code. A number passed on by a customer is not an opt-in.

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