Utility template · 6 examples · English & Hindi

Payment failed WhatsApp templates

When a payment fails, the customer’s first worry is whether money left their account. These templates say plainly that the payment did not go through, what happens to any amount deducted and how to try again — a service message, not a sales nudge.

Short

English · en

Hi Neha, your payment of ₹1,299 for order SK-10533 did not go through. If any amount was deducted, your bank will return it to the same account. You can try again from your order page.

10:42

Template text to copy

Hi {{1}}, your payment of ₹{{2}} for order {{3}} did not go through. If any amount was deducted, your bank will return it to the same account. You can try again from your order page.
payment_failed_en_short

Detailed, with reason

English · en

Payment not completed

Hello Deepak, we could not complete your payment of ₹4,999 for your Pro plan on 11 Sep. Reason given by the bank: transaction declined. If money was deducted from your account, it will be returned to the same account. You can retry the payment using the button below, or reply here if you need help.

10:42

Retry payment

Template text to copy

Hello {{1}}, we could not complete your payment of ₹{{2}} for {{3}} on {{4}}. Reason given by the bank: {{5}}. If money was deducted from your account, it will be returned to the same account. You can retry the payment using the button below, or reply here if you need help.
payment_failed_en_detailed

With buttons

English · en

Hi Aditi, the payment of ₹2,150 for your order SK-10541 could not be completed, so the order is on hold for now. Tap below to try again, or choose cash on delivery instead.

10:42

Try againPay on deliveryNeed help

Template text to copy

Hi {{1}}, the payment of ₹{{2}} for your order {{3}} could not be completed, so the order is on hold for now. Tap below to try again, or choose cash on delivery instead.
payment_failed_en_buttons

Short

Hindi · hi

नमस्ते नेहा, ऑर्डर SK-10533 के लिए ₹1,299 का आपका भुगतान पूरा नहीं हो सका। अगर पैसे कट गए हैं, तो बैंक उन्हें उसी खाते में वापस कर देगा। आप ऑर्डर पेज से दोबारा भुगतान कर सकते हैं।

10:42

Template text to copy

नमस्ते {{1}}, ऑर्डर {{2}} के लिए ₹{{3}} का आपका भुगतान पूरा नहीं हो सका। अगर पैसे कट गए हैं, तो बैंक उन्हें उसी खाते में वापस कर देगा। आप ऑर्डर पेज से दोबारा भुगतान कर सकते हैं।
payment_failed_hi_short

Detailed, with reason

Hindi · hi

भुगतान पूरा नहीं हुआ

प्रिय दीपक, 11 सितंबर को Pro प्लान के लिए ₹4,999 का आपका भुगतान पूरा नहीं हो सका। बैंक द्वारा बताया गया कारण: बैंक ने ट्रांज़ैक्शन अस्वीकार किया। अगर पैसे कट गए हैं तो वे उसी खाते में वापस आ जाएंगे। दोबारा भुगतान के लिए नीचे दिए बटन का उपयोग करें।

10:42

दोबारा भुगतान करें

Template text to copy

प्रिय {{1}}, {{2}} को {{3}} के लिए ₹{{4}} का आपका भुगतान पूरा नहीं हो सका। बैंक द्वारा बताया गया कारण: {{5}}। अगर पैसे कट गए हैं तो वे उसी खाते में वापस आ जाएंगे। दोबारा भुगतान के लिए नीचे दिए बटन का उपयोग करें।
payment_failed_hi_detailed

With buttons

Hindi · hi

नमस्ते अदिति, आपके ऑर्डर SK-10541 का ₹2,150 का पेमेंट पूरा नहीं हो सका, इसलिए ऑर्डर फ़िलहाल होल्ड पर है। दोबारा कोशिश करने के लिए नीचे टैप करें, या कैश ऑन डिलीवरी चुनें।

10:42

फिर से कोशिश करेंकैश ऑन डिलीवरीमदद चाहिए

Template text to copy

नमस्ते {{1}}, आपके ऑर्डर {{2}} का ₹{{3}} का पेमेंट पूरा नहीं हो सका, इसलिए ऑर्डर फ़िलहाल होल्ड पर है। दोबारा कोशिश करने के लिए नीचे टैप करें, या कैश ऑन डिलीवरी चुनें।
payment_failed_hi_buttons

Variables such as {{1}} are filled with each customer’s details when you send. Example values are shown in the preview. Writing your own? Check it before you submit.

When to send it

  • When an online or UPI payment is declined or times out
  • When an auto-debit or mandate payment fails
  • When an order is on hold because the payment was not completed
  • When a customer reports money deducted but no confirmation

Tips for approval and replies

  • Lead with what happens to deducted money — it is the first thing customers ask. Describe the timeline your bank or payment provider actually follows, not a date you cannot promise.
  • Never ask the customer to reply with card details, a UPI PIN or an OTP. Send them to your own payment page with a URL button instead.
  • Resist a retry incentive. “Complete your payment and get free delivery” makes the template marketing.
  • When many customers reply at once, wbm.link’s team inbox lets several staff pick up those chats, and a keyword auto-reply can answer “deducted” or “refund” with your standard explanation.

Category: Utility

Utility templates are about something the customer already did, carry nothing promotional, and cost far less per message than marketing. Add an offer and Meta bills it as marketing. See what it costs

FAQ

Frequently asked questions

Something else on your mind? Ask us.

Is a payment failure message a utility template?

Yes, when it is about the customer’s own failed payment and how to complete it. Adding an incentive to pay makes it marketing.

What should I say if money was deducted but the payment failed?

Say that any amount deducted will be returned to the same account, and give the timeline your bank or payment provider actually follows. Avoid promising a date you do not control.

Related templates

Submit these to Meta and send them from one team inbox.

Create your account, connect your number with Meta's official sign-up and start replying from one shared inbox.