Utility template · 6 examples · English & Hindi

Subscription renewal reminder WhatsApp templates

Customers billed without warning ask for refunds and raise disputes. A plain notice a few days before the billing date — which plan, how much, when, and how to manage it — prevents that, and because it persuades no one, it is utility.

Short

English · en

Hi Karan, your Monthly Premium plan will be charged ₹499 on 20 Sep to your saved payment method. No action is needed to continue, and you can reply here to make changes.

10:42

Template text to copy

Hi {{1}}, your {{2}} plan will be charged ₹{{3}} on {{4}} to your saved payment method. No action is needed to continue, and you can reply here to make changes.
subscription_renewal_reminder_en_short

Formal, detailed

English · en

Upcoming billing date

Dear Nikhil, your Business Annual subscription (account ACC-55120) is set to renew on 20 Sep. An amount of ₹11,988 will be charged to the card ending 4417. You can manage or cancel your subscription from your account settings before the billing date. Reply here if you have any questions.

10:42

Template text to copy

Dear {{1}}, your {{2}} subscription (account {{3}}) is set to renew on {{4}}. An amount of ₹{{5}} will be charged to the card ending {{6}}. You can manage or cancel your subscription from your account settings before the billing date. Reply here if you have any questions.
subscription_renewal_reminder_en_formal

With buttons

English · en

Hello Pooja, a reminder that your annual gym membership renews on 14,000 and ₹1 Oct will be charged then. Tap below to view your plan details or change your billing preferences.

10:42

Manage subscriptionTalk to support

Template text to copy

Hello {{1}}, a reminder that your {{2}} membership renews on {{3}} and ₹{{4}} will be charged then. Tap below to view your plan details or change your billing preferences.
subscription_renewal_reminder_en_buttons

Short

Hindi · hi

नमस्ते करण, आपके मंथली प्रीमियम प्लान के लिए 20 सितंबर को ₹499 का भुगतान आपके सेव किए गए पेमेंट माध्यम से लिया जाएगा। प्लान जारी रखने के लिए कुछ करने की ज़रूरत नहीं है, बदलाव के लिए यहीं जवाब दें।

10:42

Template text to copy

नमस्ते {{1}}, आपके {{2}} प्लान के लिए {{3}} को ₹{{4}} का भुगतान आपके सेव किए गए पेमेंट माध्यम से लिया जाएगा। प्लान जारी रखने के लिए कुछ करने की ज़रूरत नहीं है, बदलाव के लिए यहीं जवाब दें।
subscription_renewal_reminder_hi_short

Formal, detailed

Hindi · hi

आगामी बिलिंग तिथि

प्रिय निखिल, आपकी बिज़नेस एनुअल सदस्यता (खाता ACC-55120) 20 सितंबर को रिन्यू होगी। उस दिन ₹11,988 उस कार्ड से लिए जाएंगे जिसके आखिरी अंक 4417 हैं। बिलिंग तिथि से पहले आप अपने अकाउंट की सेटिंग्स में जाकर सदस्यता बदल या बंद कर सकते हैं।

10:42

Template text to copy

प्रिय {{1}}, आपकी {{2}} सदस्यता (खाता {{3}}) {{4}} को रिन्यू होगी। उस दिन ₹{{5}} उस कार्ड से लिए जाएंगे जिसके आखिरी अंक {{6}} हैं। बिलिंग तिथि से पहले आप अपने अकाउंट की सेटिंग्स में जाकर सदस्यता बदल या बंद कर सकते हैं।
subscription_renewal_reminder_hi_formal

With buttons

Hindi · hi

नमस्ते पूजा, यह रिमाइंडर है कि आपकी सालाना जिम मेंबरशिप 1 अक्टूबर को रिन्यू होगी और उस दिन ₹14,000 का बिल बनेगा। प्लान की जानकारी देखने या बिलिंग बदलने के लिए नीचे टैप करें।

10:42

सदस्यता मैनेज करेंसपोर्ट से बात करें

Template text to copy

नमस्ते {{1}}, यह रिमाइंडर है कि आपकी {{2}} मेंबरशिप {{3}} को रिन्यू होगी और उस दिन ₹{{4}} का बिल बनेगा। प्लान की जानकारी देखने या बिलिंग बदलने के लिए नीचे टैप करें।
subscription_renewal_reminder_hi_buttons

Variables such as {{1}} are filled with each customer’s details when you send. Example values are shown in the preview. Writing your own? Check it before you submit.

When to send it

  • Three to seven days before an auto-renewal charge
  • Before an annual plan renews, when the amount is large
  • When the renewal price differs from what the customer last paid
  • Before a trial period ends and billing starts

Tips for approval and replies

  • Write it as a notice, not a pitch: “will be charged ₹999 on 20 Sep” is utility; “Renew now and keep enjoying…” is marketing.
  • Tell customers how to change or cancel. It reads as honest to the reviewer and cuts disputes after the charge.
  • Leave suggestions of a bigger plan out. Offering one in the same message makes the reminder marketing.
  • wbm.link can broadcast the reminder to a CSV-imported list with the plan, amount and billing date as custom fields; replies come into the team inbox for your support staff.

Category: Utility

Utility templates are about something the customer already did, carry nothing promotional, and cost far less per message than marketing. Add an offer and Meta bills it as marketing. See what it costs

FAQ

Frequently asked questions

Something else on your mind? Ask us.

Is a subscription renewal reminder utility or marketing?

Utility when it only states the upcoming charge — the plan, the amount and the date. Meta treats “renew today to save” and other persuasion as marketing.

Does a WhatsApp notice replace the bank’s pre-debit alert?

No. Recurring card and UPI mandates in India come with their own pre-debit notifications from the bank or payment provider. A WhatsApp notice from you adds clarity on top of those; check with your provider what it already sends.

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